The Faculty of Mass Communication at October University for Modern Sciences and Arts (MSA) is pleased to invite students to attend an insightful workshop entitled “Recent Techniques in PR Campaigns,” focusing on the latest trends, strategies, and practices shaping the field of public relations.
The workshop will be delivered by Mr. Mohamed Tharwat, PR Manager at Samsung Egypt, who will share his professional experience and insights into contemporary public relations campaigns and professional campaign management.
The session will provide students with an opportunity to explore how modern PR strategies are developed and implemented, while gaining a better understanding of the evolving practices used by communication professionals in today’s industry.
Through exposure to real-world professional experience, the workshop will help students connect their academic knowledge with current industry practices and gain valuable perspectives on the skills and approaches required to develop effective public relations campaigns.
The workshop will take place on Tuesday, 13 October 2026, from 12:00 PM to 2:00 PM in Room A117.
