MSA University’s Faculty of Mass Communication Empowers Academic Staff with Advanced Social Media Data Analysis Training

MSA University’s Faculty of Mass Communication Organizes a Training Workshop on Social Media Data Analysis Tools

Over the course of two days, the Faculty of Mass Communication at October University for Modern Sciences and Arts (MSA) organized a specialized training workshop for faculty members titled “Tools for Analyzing Social Media Data” This initiative reflects the Faculty’s ongoing commitment to enhancing the digital and applied skills of its academic staff and staying abreast of the latest developments in the field of digital media.

The workshop was led by Dr. Yasmine Salah, Lecturer in the Department of Journalism at the Faculty of Mass Communication – Cairo University. Dr. Salah provided an in-depth overview of the latest tools and platforms used for social media data analysis, complemented by hands-on applications to demonstrate how these tools can be effectively integrated into both academic research and media instruction.

The workshop witnessed active engagement and positive feedback from participants, who praised the rich content and practical relevance of the sessions. Dr. Salah also expressed her appreciation for the warm reception and fruitful interaction with the Faculty’s academic community.

This workshop is part of a broader series of training activities organized by the Faculty, aiming to advance the academic competencies of faculty members and promote the integration of technology in the educational process.