MSA University Congratulates Amr Salah on His Appointment as a Cultural and Tourism Ambassador

October University for Modern Sciences and Arts (MSA) proudly congratulates Amr Salah, a photographer, traveller and distinguished graduate of the Faculty of Management Sciences (Marketing), on his appointment as a Cultural and Tourism Ambassador as part of a national initiative led by the Egyptian Ministry of Culture.

The initiative brings together a selected group of content creators and social media influencers to support cultural programs, promote museum activities, and communicate Egypt’s rich heritage through digital platforms. The announcement was made during an official meeting attended by H.E. Dr. Ahmed Fouad Hanno, Minister of Culture, alongside a number of prominent digital creators.

The meeting, held at the Museum of Islamic Ceramics, highlighted the expanding role of digital creators in shaping how cultural and heritage narratives are presented to the public. Officials emphasized that digital platforms have become a primary channel for engaging new and younger audiences, positioning content creators as strategic partners in strengthening Egypt’s cultural presence and soft power.

MSA University takes great pride in its graduates who continue to achieve success across various fields, actively contributing to society and enriching Egypt’s cultural and creative landscape.